Collaborating with Elastic has been a dream of mine for years, and getting the chance to work alongside Duncan Elms was an unforgettable experience. While my concepts ultimately didn’t make the cut, the journey was exhilarating and creatively rewarding.
For my approach, I envisioned a fragmented reimagining of the new ESPN College Football trophy, deconstructing its form to reveal an interplay of clean lines, dynamic textures, and subtle reflections. The aim was to elevate its elegance while showcasing the precision in its design. Though the project took a different direction, I’m deeply grateful for the opportunity to contribute and grow alongside such an inspiring team.